I had an incredibly valuable conversation with Barb Patterson recently for the AJC Coaching Career School which I am sharing a link to at the bottom of this email.
I asked Barb to be on the faculty this year because not only does she work with corporations very successfully, but she does it in a way that is completely aligned with the philosophy of the AJC Coaching Career School. Barb is heart-centred, grounded, and lives and breathes service. It’s not just something she speaks about but she walks her talk. This is one of the things that makes her stand out in the corporate world, and in my mind, it is one of the keys to her success.
One of the things I loved about this interview is the emphasis Barb put in creating authentic relationships over simply being visible online. I use social media a lot but often very differently than most coaches and I think it’s why the engagement on my content is often so high. People are craving connection rather than wanting to be impressed by you.
The one thing I can’t teach in my school is to have someone really care for others. I’m finding that the coaches in the school this year all have that in common. Coaching isn’t just a job for them. It’s a calling. I’ve found that the most successful coaches in this profession deeply care about others and love engaging with them in a real way.
In the conversation with Barb, we also talked about:
– Bringing Your Best Self to Business
– Coaching Beyond a Specific Niche
– Creating Impactful Client Relationships
– Understanding the Client’s World
– Connecting Business Goals with Deeper Insights
– The Power of Context in Coaching
– Case Studies: The Impact of Coaching
I request you bring your most open listening to this conversation. If you do I am confident that you will find a lot of practical value in Barb’s wisdom that will help you as a coach and as a human being.
1 thought on “How to Impact Business Clients More Than They Expect – Barbara Patterson”
I really enjoyed your interview with Barbara. She is down to earth, easy going, and I love that she owns being soft and direct. I feel we have that in common. I keep hearing it over and over and that is the building of relationships is what builds this business. 🙂