One of my clients once asked me, “how do you always have a resource that is appropriate and out for whatever I’m going through?” It’s a great question he asked me because whilst it might seem like I have a magical resource library, it’s actually one I’ve cultivated and grown over the years.
My coaches and mentors have often shared resources with me; when they do, I keep a note of them somewhere. Over time, this resource library of my content and the content by Steve Chandler, Steve Hardison, or Keith Blevens built up.
I was able to appropriately share these with clients because the content in them is so good. Some of the content is so amazing that if I worked with a client for a year and only sent them one resource a week, it would significantly improve their life.
Most successful coaches I know are voracious learners. They have consumed a lot of really great content. My advice to them would be to collate that somewhere where it’s easily accessible. And don’t be afraid to share content that other people create.
A coach in my online community once said that you should never share content you haven’t created because it will send clients to the person who made the content. That has not been my experience.
Most people don’t read a book and then hire the author. Most people don’t listen to a great podcast and then go and hire the person on the podcast. They appreciate the person who sent them the resource after telling them that it would be valuable for them while going through whatever they’re going through at that moment.
So in conclusion, if you’re willing to put some time and energy into collating the resources you appreciate, enjoy and consume. Be ready to share these with clients even if you haven’t created them yourself. With time, you’ll have an excellent resource library that will be very valuable for anyone who works with you.
My team created very special audio files about different subjects, taken from the webinars I did at the last AJC Coaching Career School. The one I’d like to share with you today is on the topic of “how to do effective coaching intake with simple questions”. You can access this audio over the button down below. I highly recommend you listen to this.
With love and appreciation,
Ankush Jain
Coach and Author of Sweet Sharing – Rediscovering the REAL You
